Customer loyalty

Loyalty programmes are effective structures for maintaining long-term customer relationships.
Numerous studies prove that it is up to seven times cheaper to retain existing customers than it is to acquire new ones. Loyal customers buy more and are less willing to change. In addition, they recommend services more frequently and therefore present distinct advantages when compared to the time and effort required to attract new customers. The investment in a bonus programme is more than offset by increased turnover and optimisation of advertising expenditure.


Bonus point programmes

Get long-term customer loyalty with a bonus point programme. Collecting bonus points as a "reward" for return custom creates a close relationship between your client base and your company and at the same time allows you to offer attractive high-quality rewards. Movement profiles from individual transactions (credit notes) give you access to valuable information, which allows you to get to know your customers better. This will help you to make more targeted offers in the future.


Customer clubs

Turn your customers into a loyal community and offer them exclusive advantages as valued members of your customer club. From customer newsletter to special offers to cash-back promotions – let your best customers feel that you appreciate them.


Loyalty/collection promotions

Online and offline collection promotions are gaining increasing traction. They are easy for the shopper to understand and use. These types of campaigns usually have a well-defined structure, consisting of BUY - COLLECT -REDEEM, in a limited time frame. They follow a predictable course, which means they can be implemented very quickly. We understand which aspects of collection promotions need to be considered in the planning, implementation and follow-up stages to guarantee success. We don't only provide the expertise, but the corresponding rewards and all associated services as well.

Possible collection mechanisms

  • Sales receipts
  • Codes
  • Labels
  • Stickers
  • Bottle caps
  • Stamp cards